by Tsvetelina Dzhonova | Sep 15, 2025 | Exit prep, Exit stories: Case studies, SaaS / Tech services
If you’re contemplating an M&A process – or know founders who have – you’ve likely come across the term LOI. You may even receive an unsolicited LOI from a buyer keen to entice you to engage, making it feel like a deal is within your immediate reach....
by Aïda Ait-Ahmed | Jul 28, 2025 | Exit prep, Exit stories: Case studies, SaaS / Tech services
Curious how a market test can help you refine your exit strategy and get real buyer feedback — without committing to a full process? In this case study, we take you inside a $10M ARR SaaS market test to show how founders can gain clarity and shape a stronger exit...
by Aïda Ait-Ahmed | Jul 16, 2025 | Exit prep, SaaS / Tech services
Most people do their best to keep a clear line of demarcation between their personal and professional lives. Performance reviews and Zoom meetings go in one basket. Dating, going out, and jokes go in the other.The duality of these two lives can become so stark that we...
by Tsvetelina Dzhonova | Oct 23, 2024 | Exit prep, SaaS / Tech services
You've successfully attracted a buyer and secured an LOI? Congratulations! That’s an exciting milestone. But it’s not quite the finish line yet - you are now entering the due diligence phase. While due diligence is often the part of the process that sellers dread the...
by Aïda Ait-Ahmed | Dec 1, 2023 | Consumer businesses / e-commerce, Exit prep, SaaS / Tech services
What is the difference and which one is right for your exit? There are generally two ways to sell your business: an asset sale or a share sale. Each option comes with key considerations you should keep in mind when you are preparing for an exit. We are here to...
by Aïda Ait-Ahmed | Jul 6, 2023 | Consumer businesses / e-commerce, Exit prep
Good bookkeeping is critical to a smooth and successful exit process. And it is not something you want to leave to the last minute.But why is that? And where should you start? In collaboration with our partner Bean Ninjas we’ve compiled our 5 main tips when it...